Questions on The Industry and Market Outlook You mentioned that 2024 was one of the most challenging years for you both personally and professionally. Was this due to shifts in the market landscape? How much did the economy play a role? The year 2024 was undeniably challenging for many, marked by significant economic difficulties both […]

If you believe that commissions are an effective way to motivate your sales team to improve their performance, gamification can provide the extra boost needed to reignite their drive. “Creating a fun yet competitive environment enhances salespeople’s performance and skyrockets results.”   What is Sales Gamification? At its core, sales gamification involves applying game-like elements—such […]

The Transition from 2023 to 2024 towards the FUTURE! In the first half of 2023, terms like "efficiency" and "budget cuts" were frequently mentioned, marking the period as the year of efficiency." During this time, companies worked hard to reduce costs, boost productivity, and reorganize their operations to stay competitive and afloat. Now, returning to […]

Ensuring your business’ survival, let alone its development, has been no easy feat. It’s likely that many businesses like yours have had to make some tough decisions to stay afloat. As you look to the future, you’ll have many decisions to make regarding your business development. There’s no doubt that some of the major economic changes we’ve seen are here to stay. But there are changes that you can implement that will improve your bottom line and make the going more worthy.

One of the major strategies that have proven records of success in many industries is the land-and-expand sales model which aims to increase conversion rate and boost sales numbers. Keep reading as we dive into what land-and-expand can do for your business and how to adapt your processes to this model.